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Privacy Policy

1. Information We Collect

1.1 Personal Information

When you create an account, make a purchase, or interact with our platform, we may collect the following personal information:

Information Type	Examples	Purpose
Identity Information	Full name, username	Account creation and personalization
Contact Information	Email address, phone number	Communication and order updates
Shipping Information	Address, city, state, zip code	Product delivery and fulfillment
Payment Information	Credit card details, billing address	Transaction processing (securely handled by Stripe)
Business Information	Reselling platform, sales data	Service optimization and support

1.2 Automatically Collected Information

We automatically collect certain information when you access our platform:

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages viewed, time spent on pages, click patterns, navigation paths
• Location Data: Approximate geographic location based on IP address
• Analytics Data: Session information, referral sources, search terms used
• Cookie Data: Preferences, session tokens, tracking identifiers

1.3 Information from Third Parties

We may receive information about you from:

• Payment processors (Stripe) for transaction verification
• Shipping carriers for delivery tracking
• Analytics providers for platform optimization
• Marketing partners for campaign effectiveness

2. How We Use Your Information

2.1 Primary Uses

We use your personal information to:

• Process Transactions: Complete purchases, manage orders, and facilitate shipping
• Provide Customer Support: Respond to inquiries, resolve issues, and improve service quality
• Communicate with You: Send order confirmations, shipping updates, and important notifications
• Personalize Experience: Customize content, recommendations, and platform features
• Improve Our Services: Analyze usage patterns, conduct research, and develop new features
• Ensure Security: Detect fraud, prevent abuse, and protect user accounts
• Legal Compliance: Fulfill legal obligations and enforce our Terms of Service

2.2 Marketing Communications

With your consent, we may send you:

• Promotional emails about new products and special offers
• Educational content about reselling strategies and best practices
• Platform updates and feature announcements
• Newsletters and business insights

You can opt out of marketing communications at any time by clicking the "unsubscribe" link in our emails or contacting us directly.

3. How We Share Your Information

3.1 Service Providers

We share information with trusted third-party service providers who assist us in:

• Payment Processing: Stripe securely handles all payment transactions
• Shipping and Fulfillment: Carriers like USPS, UPS, and FedEx for product delivery
• Cloud Hosting: Railway and other infrastructure providers for platform operation
• Analytics Services: Google Analytics and similar tools for usage insights
• Email Services: Communication platforms for transactional and marketing emails
• Customer Support: Help desk software for ticket management

3.2 Legal Requirements

We may disclose your information when required by law or to:

• Comply with legal process, court orders, or government requests
• Enforce our Terms of Service and protect our rights
• Investigate potential fraud or security issues
• Protect the safety and rights of our users and the public

3.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity. We will notify you of any such change and provide options for managing your data.

3.4 What We DON'T Do

4. Data Security

4.1 Security Measures

We implement industry-standard security measures to protect your information:

• Encryption: All data transmission is encrypted using SSL/TLS protocols
• Secure Storage: Data is stored in encrypted databases with access controls
• PCI Compliance: Payment processing meets PCI-DSS standards via Stripe
• Regular Audits: Security assessments and vulnerability testing
• Access Controls: Limited employee access on a need-to-know basis
• Monitoring: 24/7 system monitoring for suspicious activity

4.2 Your Responsibility

You can help protect your account by:

• Using a strong, unique password
• Not sharing your account credentials
• Logging out after using shared devices
• Reporting suspicious activity immediately

5. Cookies and Tracking Technologies

5.1 What Are Cookies?

Cookies are small text files stored on your device that help us improve your experience and understand how you use our platform.

5.2 Types of Cookies We Use

Cookie Type	Purpose	Duration
Essential Cookies	Enable core platform functionality and security	Session/Persistent
Analytics Cookies	Help us understand usage patterns and improve services	Up to 2 years
Marketing Cookies	Track campaign effectiveness and personalize ads	Up to 1 year
Preference Cookies	Remember your settings and preferences	Persistent

5.3 Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may limit platform functionality.

6. Your Privacy Rights

6.1 Rights Under US Law

Depending on your location, you may have the following rights:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal requirements)
• Opt-Out: Decline marketing communications and data sharing
• Data Portability: Receive your data in a structured, machine-readable format
• Restriction: Request limitation of processing in certain circumstances

6.2 California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act:

• Know what personal information is collected, used, shared, or sold
• Delete personal information held by businesses
• Opt-out of the sale of personal information
• Non-discrimination for exercising privacy rights

6.3 European Residents (GDPR)

If you are located in the European Economic Area, you have rights under the General Data Protection Regulation, including:

• Object to processing of your personal data
• Lodge a complaint with a supervisory authority
• Withdraw consent where processing is based on consent

6.4 How to Exercise Your Rights

To exercise any of these rights, please contact us at privacy@marketplaceplug.com. We will respond to your request within 30 days.

7. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services and fulfill transactions
• Comply with legal obligations and resolve disputes
• Maintain business records for accounting and tax purposes
• Enforce our agreements and protect our legal rights

Typically, we retain account information for 7 years after account closure, unless a shorter period is legally required or you request earlier deletion.

8. Children's Privacy

Our platform is not intended for children under 18 years of age. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately, and we will take steps to delete such information.

9. Third-Party Links

Our platform may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your information, including:

• Standard contractual clauses approved by regulatory authorities
• Adequacy decisions by relevant data protection authorities
• Privacy Shield frameworks where applicable

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• Changes in our data practices
• New legal requirements
• Platform improvements and new features

We will notify you of significant changes by:

• Posting the updated policy on our website
• Updating the "Last Updated" date at the top
• Sending an email notification for material changes

Your continued use of our platform after such changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

13. Consent